This unit describes the performance outcomes, skills and knowledge required to source information on, and work according to, a range of ethical and professional standards when using social media and online platforms for business purposes.

This key skill underpins effective performance when utilising social media and online platforms for diverse purposes. It applies to individuals working at all levels from operational personnel through to managers.

This unit applies to self-employed individuals, and owners and employees of any type of micro, small, medium or large organisation that utilises social media and online tools for customer engagement including commercial, not-for-profit and government organisations.

No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.

No prerequisites are required for this course 

Basic Language, literacy and numeracy skills in English (LLN)

Victorian Student Number (VSN) – Victoria only

Unique Student Identifier (USI) – Australia wide

Access to a functional pc or tablet device with video recording capabilities, internet access and Chrome internet browser.

The course covers the theory and practice associated with

• Source information on the general impacts of social media.
• Comply with industry and organisational ethical and professional codes of conduct for online activities.
• Maintain personal online presence consistent with organisational standards.
• Protect customer privacy and maintain confidentiality of organisational information.
• Source information on copyright.
• Engage professionally with customers online.

This unit is completed by self-paced work online.

The nominal hours for the course are 75hrs Online access remains live for 3 months.

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Online

Our support staff are available to students and potential students who require support during office hours via email or phone.

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